Image courtesy of Security Industry Association
The Security Industry Association’s Women in Security Forum has launched the CAN DO Challenge for the sixth year, inviting security sector participants to battle food insecurity. Running until Dec. 3, the campaign brings together professionals nationwide in a holiday effort to support people facing hunger.
Now in its sixth iteration, the CAN DO Challenge stands as one of the forum’s flagship holiday outreach events, drawing on industry-wide solidarity.
The timing aligns with seasonal pressures on local food pantries, which often face spikes in demand as temperatures fall and household budgets tighten. By connecting security experts to community resources, organizers intend to broaden participation and simplify the process of giving back.
Under the guidance of the WISF’s UpliftHER Subcommittee, the initiative blends financial gifts with volunteer service. According to SIA, this activity highlights the broader security industry’s focus on community welfare and social impact.
“Once again, we’re making it easy for individuals to participate and contribute. People can shop virtually for grocery items on the Philabundance.org site. In addition, we are encouraging exhibitors at ISC East to pack extra snack items to donate to RMM’s Snack Pack program at the end of the show,” says Katie Krug, UpliftHER co-chairperson and senior account executive at SAGE Integration.
“Nearly 20% of children across the country are experiencing food insecurity. As a mother, helping to close that gap and feed those in need is important to me,” says Colleen Bourbonais, SIA WISF UpliftHER Subcommittee co-chairwoman and human resource manager at industrialEnet. “The CAN DO challenge is an incredible way to make a meaningful, hands-on impact for families who need support within your own local community,” she says.
Participants can engage across multiple channels, including volunteer shifts with local food distribution centers, organizing neighborhood collection drives or hosting community meal services. Financial gifts play a key role, as local and national food banks depend on monetary contributions to cover operational costs and expand outreach. Online contributions are available through the hashtags #WISF, #CANDOChallenge, #SIACares and #FoodInsecurity to spread awareness on social platforms.
Companies attending ISC East 2025 in New York City (Nov. 18–20) can bring nonperishable items directly to the Javits Center or drop off snack donations at the SIA booth (#1037) on the show floor.